Does anyone have a theory as to why exactly, R* are doing this whole epsilon program thing? Is it purely to hype GTA V or do you think it will actually play a part in the story? It seems pretty random for just a hype/viral marketing thing. Also the tweets (MOSTLY) aren't really humours and lacks satire which you would expect from R* with these sorts of things, just seems to be informative. Like they're teaching us about it for a reason, which leads me to think it could play a role (even a small role) in the story. (the epsilon website does have more satire unlike most of the tweets from them)
The main GTA V story is about money as we pretty much already know, and the epsilon program keeps telling us that its an *expensive* religion for those who can afford it.
It kind of brings the irony of the current state of the economy with people jobless and poor and struggling in America, and we have the rich, who are so rich wasting their money on crazy bullshit things like the scientology cult (Epsilon) so maybe its just setting the tone of the GTA V setting of a world where there is a massive gap between the poor and the rich.
Maybe it will feature in the story directly at some point? Scamming Cult members themselves? etc.
Any ideas with this?